When we don’t get much time or get bored of homemade foods we all look for restaurants for a change. This business is doing great all over the world. The food must be delicious first. Some trendy and must-tasting menus of restaurants are- meat pie, apfelstrudel, Moules Frites, Pudim, poutine, squeaky cheese, macarons spanakopita, etc. The Top restaurant menu designer apply some strategies to make the menu attractive.
- Select authentic, unique dishes
- The separate same type of menu in different sections
- Print in an attractive and colorful font
- Don’t highlight price
- Use illustrations of the food with good picture quality and clicked by a professional food photographer
- Design menu cards with good graphics.
- Update menus and introduce international cuisines.
These are taken care of by top restaurant menu designers.
Trends of restaurants
Besides these, restaurant honours follow many trends as follows –
Healthy and tasty foods
The demand for healthy food items on a restaurant menu is increasing. Besides being healthy they must be tasty too. You can use local organic, pure naturally grown and seasonal ingredients in your restaurant cooking. This is called farm-to-table cooking. It maintains the quality of dishes and attracts customers to the restaurant who are health-conscious and eco-conscious at the same time.
Ethnic food modification
Ethnic foods like tacos, pies, macaroni, and meatloaf are very famous for many years. A classic touch on them will let customers be connected and attracted more at the same time with those modified foods. Using the same ingredients with a different technique and making a fusion of some ethnic dishes can bring this change.
Moderately lengthened menu
If you introduce a very long list of cuisines, customers will get confused at the same time it will develop difficult for the chefs to manage. You will also spend more money on the ingredients and waste more time with more wastage of ingredients too. But if you cut the menu too short, customers will get bored. So keep the menu moderately lengthened with a variety of dishes.
Food truck restaurants and pop up restaurants are now trending. Using a truck restaurant, you can reach more customers and they don’t need to come to an establishment for dining. Whereas a pop-up restaurant is a temporary establishment on occasion with a cultural theme. These ideas can provide from casual to proper dining to enjoy.
It is a method, using the third-party delivery system without facing direct contact with the customer. One orders food online and food reaches them. Where there is no sufficient space or location is not so attractive you can establish your Ghost Kitchen.
Premium dining on occasion
Beyond the stressful daily life, after busy schedules of weekdays, people prefer spending time with friends and family to dine together in a restaurant often on a special occasion. To arrange them a personal individualized dining at a premium cost is very much appropriate.
The business of home cooking restaurants has increased highly during the lockdown. People passionate about cooking, are preparing food and delivering it to customers. This gives a homely experience with good taste and quality.
Make a website for your restaurant
Often customers search for nearby restaurants. Create a website for your restaurant and show your online presence to customers. People can make reservations online, order from your website and also can give reviews. By this, you also create the brand value of your business.
Introducing home delivery services to your restaurant certainly increases local customers and orders. You can introduce a third party for delivering the food or can engage restaurant workers, especially in small restaurants. But involving third-party can raise complaints from customers about delay or cleanliness. But when you approach a food delivery app, it brings you huge success and recognition.
Online Cooking Class
Staying at home you can get virtual cooking classes from different countries and learn varieties of cuisines. This is a great strategy to be implemented by restaurants to become famous and earn and attract those people later.
Usage of degradable or recyclable materials
Uses of recyclable or reusable containers and biodegradable materials like paper straw, wax paper cup, fibre bags,have increased among environmentally conscious restaurant owners. For example, McDonald’s took such initiative to give up plastic plates, cups, lids, bags and use eco-friendly products instead.
Snout-to-tail cooking technique
The zero-waste cooking technique is also called snout-to-tail cooking because of innovatively using every part of steaks, meats, veggies, fruits and food scraps, leftovers, damaged portions in restaurant menus in creating new recipes. And the rest you can use as composts for your plants grown in restaurant premises. This reduces budgets of shopping ingredients, saves money and environmental pollution.
The demand for a Vegan diet
The demand for a Vegan diet is increasing, so the restaurants are focusing well on vegan menus. It doesn’t matter if someone is vegetarian, flexitarian or omnivorous, a vegan diet for a change is highly preferable for everyone.
Enjoying office parties, house parties, bars and restaurants people are more likely to ask for non-alcoholic drinks with the refreshment of alcoholic beverages which also looks very classy. The demand increased around 195% for non-alcoholic cocktails, mocktails. Around 66% of millennials try reduced alcohol consumption. As the health consciousness is prioritised by many and also to reach home safely.
An alternative of animal protein
Using alternative animal proteins in restaurant menus is also in trend. Instead of animal meats, poultry and fishes, plant protein like – pea protein, chickpeas, lentils, peanuts, almonds, spirulina, quinoa, mycoprotein etc.
Updating of menu
Like clothes fashions, food items also have trends which come and go. But pizza, cake, burger, pie – these kinds of eating habits are constant and will not disappear in the near future. That’s why flowing with the food trend and updating your old foods with innovative trends, helps retain the nostalgic connection with those. But introducing new food items and updating your menu list of restaurants periodically must be done.
Kids’ special meals
Especially for kids focusing on using fresh herbs, veggies, fruits are good for restaurant business growth. Even kids also like change in appetites. You can also add small chunks of meat, steaks like pork or beef and salmon, shrimp, and cheese toppings. This not only looks great but also makes the food tastier. For example- roasted vegetables, whole grain pasta, fruit salad etc.
Restaurant QR Code
Some advanced restaurants generate their QR codes so that customers can scan them and can access all the information about the restaurant. For example- the menu, restaurant history, timings, upcoming events, order meals and also can pay using the QR code.
Besides restaurant OR codes build the facility for customers to pay in their convenient method. It can be using an online delivery application, cards or online transaction methods, cash whether It is pre or post-delivery payment.
Decorate your restaurant as well by colours, lightings, pictures, furniture, flowers on the table- which are some other important techniques for attracting people other than meals. Applying these strategies, the relationship between restaurant owners, staff and customers builds up and brings you success to be recognized in top levelled restaurants and a crowd of many customers.